A Purposeful 9th Anniversary Celebration For Cuckoo

KUCHING, 4 October 2023 – Anniversaries may just be about celebrations to some. But for Malaysia’s leading Healthy Home Creator, CUCKOO International (MAL) Sdn Bhd (CUCKOO International), it goes beyond that. Each year, the Healthy Home Creator in its anniversary celebration celebrates its successful efforts to inspire a healthier living and renews its commitment to motivate more Malaysians to be #SAMASAMAHealthier.

This year, the CUCKOO International’s 9th anniversary celebration started in August with the launch of its biggest-ever contest, the ‘Beli CUCKOO Menang Kondo’ (‘Buy CUCKOO Win Condo’) Contest and culminates in a celebration event in Kuching where its anniversary celebration is taken up a notch with the extension of the contest with greater prize value and more better prizes as well as the launch of two Healthy Home innovations.

Speaking at the anniversary event in Kuching, CUCKOO International Founder & CEO, Mr. KC Hoe (Hoe Kian Choon), said, “our passion to inspire Malaysians to live healthier and better integrate wellness into their homes has always been constant. Today’s anniversary event represents that as well as our spirit to rise Beyond Standards in meeting the heightened expectations of Malaysians. Our biggest contest just got bigger, and we’ve continued to introduce innovations that represents our efforts to #SAMASAMA to inspire people to live healthier and happier life. These make our celebration purposeful as we hope to send out a message of empowerment.”

CUCKOO International’s Biggest Contest Just Got Bigger: ‘Buy CUCKOO Win Condo’ Contest (Phase 2)

Feelings of happiness, excitement, gratefulness, and surprise overwhelmed the winners of the ‘Buy CUCKOO Win Condo’ Contest that was launched in August. “When I first found out about winning the prize, I was overwhelmed with excitement and disbelief. It felt like a dream come true. I felt grateful to have been chosen among many deserving candidates and thankful for the opportunities that led me to this achievement,” said Mr Denis Anak Empalah, one of the Proton Saga prize winners; “Winning this condo feels like a dream come true! Thank you, CUCKOO, said Mr. Lau Hui Hua, one of the EXSIM D’Terra Residences service apartment unit winners.

The Healthy Home Creator’s biggest ever contest culminated in the announcement of the final set of shortlisted participants during the anniversary event. With very positive responses received over the past two months, CUCKOO International has announced the extension of the contest with a greater prize value and more exciting or better prizes.

The extension of the ‘Buy CUCKOO Win Condo’ Contest, from 1st October 2023 to 31st December 2023, is expected to inject greater excitement into the market, with a total of RM3 million worth of prizes offered, up from RM2 million previously. The contest also sees exciting updates to the prizes offered, including x90 Cash Prizes of RM1,500 (up from RM1,000 previously and offered exclusively for existing customers only), x3 Proton Saga, x3 TESLA Model 3, and x3 serviced apartment units at EXSIM D’Terra Residences. Instead of a bi-weekly draw, the prizes will be up for grab monthly.

Innovating Beyond Standards To Help Malaysians To Be #SAMASAMAHealthier

Advancing its efforts to help more Malaysians to better integrate wellness into their homes, CUCKOO International has also introduced two innovations designed to supercharge Malaysians’ pursuit of a healthier living at its anniversary event in Kuching.

The innovations include a water purifier, CUCKOO GRANDE Water Purifier, the 1st tank model with 100°C water designed for Malaysians. The water purifier is not only capacity-loaded and feature-loaded yet minimalistic designed to fit every home. It is also capable of sterilising the faucet with water at 100°C, removing 99.9% of bacteria*.​

Apart from that, the event also saw the launch of CUCKOO U Model Air Purifier, an air purifier with 360° absorption, and unmatched coverage of up to 1,161 ft2, to filter impurities in the air. Its large coverage also makes it perfect for commercial usage. The air purifier is also equipped with the Ultra-Deo HEPA+ Filter, allowing it to filter up to 99.995% bacteria and viruses in the air, and is also coated with Copper Sulphide that gives the air purifier antiviral, antibacterial and antifungal properties.

“The launch of these two revolutionary products to our product portfolio are a testament to our unwavering commitment to redefining the possibilities of wellness. We believe that these products would enable a smarter and more convenient way for customers to integrate health into their homes, and of course, will place us on a right trajectory of growth towards our goal as Asia’s No. 1 Healthy Home Creator,” said Mr KC Hoe (Hoe Kian Choon).

CUCKOO International Celebrates 9th Anniversary In Kuching

Taking its anniversary celebration out of Klang Valley for the first time, CUCKOO International celebrates its anniversary in Kuching to celebrate the positive support by its customers and fans in the region. This comes as Kuching, Sarawak, is the Healthy Home Creator’s largest customer base in East Malaysia. The celebration was hosted by Nabil Ahmad, also known as Nabil Raja Lawak, and also saw its brand ambassador, Dato’ Sri Siti Nurhaliza, delivering a captivating performance to the on-ground public.

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