KUALA LUMPUR, 9 December 2022 – Sunway Malls’ outstanding Customer Experience (CX) efforts has been recognised in 2 international CX award ceremonies recently: International Customer Experience Awards (ICXA) and CX Asia Excellence Awards; honouring the highest levels of excellence across the CX space.
First-class CX requires an entire organisation working together to put their customers first. A purposeful and holistic strategy adopting multi-stakeholder approaches were introduced in alignment to the company vision of “We Create Experiences That Enrich Lives.” With this dedication to customer-centricity, Sunway Malls continues to cement themselves in the hearts of people as the leading shopping mall owner-operator in Malaysia.
Sunway Malls received a commendable seven awards, including the Overall Winner with the highest score across all category submissions:
- Overall Winner in the International CX Awards 2022
- Best Customer Experience in Crisis (Gold)
- Best Brand Experience (Bronze)
- Best Customer Experience (Bronze)
- Customer is the Heart of Everything (Bronze)
- Best in CX Innovation (Bronze)
- Best CX Strategy (Bronze)
“These awards affirm Sunway Malls commitment and devotion towards upholding customer experience as a strategic competitive advantage in today’s highly competitive environment. By ensuring a focus that starts from the customer, it ensures that the right experience is created from end to end, seamlessly and intuitively.,” said HC Chan, CEO of Sunway Malls and Theme Parks.
Sunway Malls were the first to implement many notable initiatives during the pandemic that had now become industry and nationwide practices. From being the first mall owner-operator to provide Business Partners Assistance Programs to uplift tenants’ business during the lockdown to heightened health and safety measures to initiating the first private mega vaccination in the country, contactless mall navigation, multi-channel concierge services and many more.
For Sunway Malls, this recognition is just the beginning with more innovative and customer-centric initiatives are in the pipeline as they continue to push the envelope in the CX space.
